Beauty

What Is The 'Tired' Girl Makeup Trend That Will Be Everywhere This Fall?

August 27, 2025 by Mariam Qayum
shefinds | Beauty
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There’s always one makeup trend that seems to define the season, and this fall it’s all about embracing the effortlessly undone vibe of the viral “tired girl makeup.” Unlike glass skin or full-glam contouring, this aesthetic is less about perfection and more about leaning into soft imperfection—smudged eyeliner, flushed under-eyes, and lips that look blurred rather than lined. At its core, tired girl makeup celebrates realism: it’s chic, wearable, and almost impossibly easy to pull off, which explains why it’s dominating TikTok feeds and runway looks alike.

@janellezharmenovaa me in feb no need for makeup haha @Lancôme l’absolu rouge 227 and 221 @ColourPop Cosmetics twilight eyesahdow palette and lux lip oil shade bells @Too Faced better than s mascara @Maybelline New York sky high mascara @Charlotte Tilbury hollywood flawless filter @rimmellondon kind and free @Benefit Cosmetics UK dźwięk oryginalny – Resia

Why It’s Perfect for Fall

Fall fashion already leans cozy and lived-in—think oversized sweaters, scarves, and warm neutral tones—and tired girl makeup complements that aesthetic perfectly. While summer makeup trends emphasize sun-kissed bronzed skin and glowy finishes, fall is the season where people want depth, moodiness, and texture. The slightly smudged liner and muted blush tones echo the coziness of fall wardrobes, while still adding just enough edge to make it feel intentional. Plus, the trend’s simplicity makes it ideal for busy mornings—no complicated techniques, no hour-long blending sessions, just a few well-placed products that enhance your natural beauty.

How to Achieve the Look

Keep the Base Light

Skip full-coverage foundation and instead use a skin tint or tinted moisturizer. The key is to let your natural skin texture peek through, giving that lived-in, real-skin finish. Apply a small amount of concealer only where absolutely necessary—dark spots, redness, or blemishes—but avoid over-brightening under the eyes to maintain that cozy, slightly undone look.

Smudged, Sleepy Eyes

Tired girl makeup is all about soft definition around the eyes. Swap harsh black liners for brown or taupe shades, and smudge them gently along both the upper and lower lash lines. Don’t stress about precision—the more diffused and imperfect, the better. A coat of mascara on just the top lashes keeps it subtle but defined, while leaving the bottom lashes bare enhances that “effortlessly tired” vibe.

Flushed Cheeks & Under-Eyes

The hallmark of this trend is a touch of color right under the eyes. Choose a muted cream blush in rose, berry, or terracotta and sweep it across your cheeks, carrying the color slightly higher and closer to the under-eye area. This creates a natural, just-woke-up flush that ties the whole look together.

Soft, Blurred Lips

Matte, perfectly lined lips don’t belong here. Instead, go for balmy stains, blurred tints, or soft matte formulas that look like they’ve been worn in for hours. Apply the product with your fingers and dab it onto the center of the lips, letting it fade naturally toward the edges.

Minimal Glow

Instead of full-on highlighter, opt for subtle dewiness. A dab of cream highlighter on the bridge of the nose or tops of the cheekbones is enough. The goal is to look like you rolled out of bed and just happen to look effortlessly cool.

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Product Picks to Try the Trend

  • Skin Tint: Glossier Perfecting Skin Tint or Fenty Eaze Drop Blurring Skin Tint for that natural base.
  • Eyeliner: Charlotte Tilbury Rock ’n’ Kohl in Barbarella Brown for smudgy, slept-in eyes.
  • Blush: Rare Beauty Soft Pinch Liquid Blush in Hope or Milk Makeup Lip + Cheek Tint in Quickie.
  • Lips: Dior Addict Lip Glow Oil for subtle shine, or Peripera Ink Velvet Lip Tint for that blurred, worn-in finish.
  • Highlighter: Westman Atelier Lit Up Highlight Stick for soft, understated dewiness.

The Takeaway

The beauty of tired girl makeup lies in its imperfection. It’s the kind of look that requires minimal effort but still makes you look put together in a cool, nonchalant way. As we transition into fall—a season that celebrates warmth, texture, and coziness—this viral makeup trend is the perfect balance of chic and undone. Whether you’re headed to brunch, a casual dinner, or just cozying up in your favorite knit, tired girl makeup will be the look to carry you through the season.

Author:

Editorial Assistant

Mariam is an Editorial Assistant and writer at SheFinds, covering everything from style and beauty to health and wellness. Splitting her time between New York and Philadelphia, she brings a sharp eye for trends and a passion for storytelling to the digital space. With a strong editorial background, she’s always exploring the latest in fashion, skincare, and wellness. When she’s not writing or pitching, you’ll find her in the kitchen experimenting with new recipes or planning her next travel adventure. You can reach Mariam at [email protected].

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