When it comes to makeup, some habits can actually do more harm than good—no matter how long you’ve been at it. Professional makeup artist Noelle knows this better than anyone. With years of experience in the beauty industry, she’s learned which techniques enhance your look and which ones can completely sabotage it.
In a recent TikTok, she shared five application methods she would “never do,” offering insider tips that could transform the way you approach your daily routine. From foundation prep to eyeshadow choices, Noelle’s advice focuses on avoiding common pitfalls that even seasoned makeup lovers often overlook. Whether you’re aiming for a natural glow, flawless coverage, or long-lasting glam, her guidance ensures your makeup not only looks better but lasts longer, too.
1. Avoid Oil-Based Foundations or Skin Prep
Noelle says, “The majority of the products that we put on our skin, the main ingredient is water…so if the main ingredient is oil, we’re going to get separation all over our face because oil and water do not mix.” Her tip: stick to water-based products for smoother blending and longer-lasting makeup.

2. Skip Expensive Lashes
She’s not about spending a fortune on falsies. “I’m not paying over $10 for a pair of eyelashes,” Noelle explains. Drugstore options and Amazon packs offer plenty of high-quality lashes for a fraction of the price, making it easy to experiment without breaking the bank.

3. Never Layer Cream Over Powder
This is one that sparks debate in the beauty community, but Noelle stands firm: layering cream products on top of powder is a no-go. “Powder products are designed to control oils and set your makeup in place. If you put something cream-based on top, the powder is just gonna lift right off your face, and you’re gonna get holes in your makeup.”

4. Skip Shimmer Shadows in Palettes
For Noelle, the best shimmer comes from singles or loose pigments. “Shimmer shadows that are in palettes are really chalky, really patchy, and just don’t lay down pretty,” she says. The takeaway: for that show-stopping shimmer payoff, singles or pigments are the way to go.

5. Don’t Use Yellow Undertone Concealer Under Eyes
Finally, Noelle addresses concealer. “I would never use a concealer under my eyes that has a yellow undertone… pink is what corrects darkness, it’s what’s going to cancel out the darkness under your eyes.” She recommends always opting for a pink undertone for brighter, well-rested eyes.
From avoiding oil-based foundations to choosing the right concealer undertone, Noelle’s tips offer practical guidance for flawless makeup application. Her advice isn’t just about aesthetics—it’s about preventing common mistakes that can ruin an otherwise polished look.


