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I’ve always been obsessed with skincare.
Serums, sunscreens, hyaluronic acids—you name it, I’ve probably read three articles about it. My husband likes to joke that I missed my calling as a dermatologist because I’m constantly giving him product recommendations, whether that’s reminding him to exfoliate or surprising him with my favorite collagen jelly cream when it went on sale.
He humors me, but the truth is, what works for me doesn’t always work for him. Actually, that’s kind of the whole point! Everyone’s skin is different. We all have our own needs, our own routines, and our own goals. That’s why I’ve come to love personalized skincare—and why I’m so impressed by what Nurx is doing.

If you haven’t heard of Nurx yet, it’s a platform that makes it easy to get expert-guided, prescription skincare from home. Whether you’re treating acne, addressing fine lines and wrinkles, managing rosacea, or aiming to boost overall skin health, Nurx creates a treatment plan that’s tailored specifically to you. The process couldn’t be simpler: you complete an online consultation anytime (seriously, even at midnight), a licensed medical provider reviews your information, and your personalized prescription is shipped right to your door, with ongoing support from the Nurx team as your skin evolves. There are no waiting rooms, no pharmacy lines, and no confusion, thank god. It’s the kind of convenience that makes you wonder why skincare ever had to be so complicated.
As I was exploring Nurx and learning more about their dermatology offerings, I was thrilled to see that they carry tretinoin, a true powerhouse ingredient that’s often considered the gold standard in anti-aging. It’s a prescription-strength form of vitamin A that’s up to 20 times stronger than over-the-counter retinol, helping to boost cell turnover, stimulate collagen production, and improve tone and texture.
What makes Nurx stand out is how easy they make it to access treatments like this. There’s no guessing at product labels or figuring out the right strength on your own, because their licensed medical providers handle all of that for you. They’ll create a personalized treatment plan based on your skin’s needs and can adjust it as your skin changes. It’s expert-led skincare that’s accessible, effective, and refreshingly straightforward.
And because the anti-aging conversation has shifted—from chasing fewer wrinkles to focusing on long-term skin health—tretinoin fits perfectly into where modern skincare is headed. It’s clinically proven and designed to help your skin look and feel its best at every age.

Of course, as much as I love skincare, I’ve definitely fallen into the trap of buying every buzzy new launch that crosses my feed. You probably know the pretty packaging and fun textures I’m talking about. And sure, it’s fun to play, but I’ve learned the hard way that more isn’t always better. In fact, piling on too many products can actually make things worse. (I learned that the hard way, too). There are only so many hours in the day, and when it comes to skincare, sometimes your skin just needs fewer steps and a professional’s touch to help you figure out what actually works. That’s why I appreciate that Nurx is all about clarity and not clutter, giving you dermatologist-trusted treatments that are science-backed and tailored to your unique skin.
Tretinoin is one of their signature anti-aging offerings, but Nurx also carries a range of dermatology-focused prescriptions, from targeted acne treatments to formulas that calm redness and rosacea. Nurx is a full-service approach to skin health, all guided by licensed providers who specialize in dermatology, ensuring your routine evolves as your skin does.
If you’re ready to find your personalized skincare routine, then head to Nurx.com to explore their skincare offerings and get expert-guided care that’s made just for you.
The editors at SheFinds wrote this post on behalf of Nurx and received compensation as part of our agreement.


