Breast cancer touches so many lives—including mine, and probably yours, too. Whether it’s a family member, a close friend, a coworker, or even a personal diagnosis, chances are you know someone impacted by this disease. Breast cancer is the most common cancer among women in the U.S., but the good news is that we can help make a difference together.
As the world’s leading breast cancer organization, Susan G. Komen is committed to funding breakthrough research, patient support, education, and community health programs, with the ultimate goal of ending breast cancer forever. Every Breast Cancer Awareness Month, they rally even more support through their Shop For The Cure program, giving all of us an opportunity to shop products and partnerships that directly benefit the breast cancer community.
Below, we’ve rounded up the amazing companies teaming up with Susan G. Komen this year. Keep scrolling to see how your everyday purchases can help fuel life-saving work!
Athleta
This October, Athleta is teaming up with Susan G. Komen to make every workout a little more powerful. Their limited-edition Train Free Bra—designed by fashion designer Kristin Juszczyk (you may also know her as the wife of San Francisco 49ers fullback Kyle Juszczyk)—is more than just stylish activewear. Gap Inc. will donate 13% of net sales from this piece directly to Susan G. Komen, so every purchase supports breast cancer research and patient care. The 13% represents the approximately 1 in 8 women in the U.S. that will be diagnosed with breast cancer in their lifetime.
Avis
As the year winds down, the calendar fills with family get-togethers, holidays, and celebrations—and those travel costs add up. With Avis, you’ll enjoy a smoother journey and make a meaningful impact along the way.
From now through December 31, 2025, save up to 35% off with AWD #A349300, and up to 10% of your rental will support this important cause. Together with its parent company, Avis Budget Group, Avis is committed to a minimum $150,000 donation.
Avocados From Mexico
Here’s a delicious way to do good! Avocados From Mexico is rolling out their Good Fats campaign this fall. From September 29 through October 31, 2025, keep an eye out for their pink avocado bags in stores nationwide. Avocados from Mexico is donating $100,000 to Susan G. Komen, supporting research, patient programs, and more—all while keeping your guacamole extra tasty.
Bowl For the Cure
If you love bowling (or just a fun night out), Bowl for the Cure is the perfect way to roll strikes and support Susan G. Komen. This nationwide initiative, running March 1, 2025 through February 28, 2027, helps create a world without breast cancer. Bowl for the Cure also offers branded merchandise, with 25% of sales benefitting Susan G. Komen.
CARS
Got a car you’re not using anymore? With this vehicle donation program, operated by CARS, you can donate your ride in any condition to benefit Susan G. Komen’s mission. It’s an easy way to clear space in your driveway while funding research, treatment, and community programs. Even an old set of wheels can drive big change.
Ford Warriors in Pink
Support breast cancer patients while updating your wardrobe with Ford Warriors in Pink. From January 1 through December 31, 2025, 100% of Ford net profits from the purchase of Warriors in Pink wear and gear will be donated to Susan G. Komen and Pink Fund. Both organizations work with Warriors in Pink to provide essential transportation solutions for breast cancer patients, so every purchase helps keep care within reach.
Greensource
Looking to refresh your wardrobe this fall? Greensource makes it easy to shop with purpose. Their exclusive Benefiting Susan G. Komen line of apparel and accessories is available at Walmart from August 1 through December 31, 2025, with at least 3% of every purchase donated directly to Susan G. Komen. Plus, they’ve committed a minimum $150,000 donation, so every tee, tote, or accessory you pick up supports life-saving research and programs.
Mohawk
If you’re planning a home update, look no further than Mohawk. Through their Specify for a Cure and Decorate for the Cure programs, Mohawk is donating a guaranteed minimum of $375,000 to Susan G. Komen between October 1, 2024, and April 30, 2026. That means when you choose Mohawk flooring and décor, you’re doing way more than just elevating your home.
Ready
This year, Ready’s co-branded protein bars are available at stores nationwide, and every bite supports a cause that matters. From January 1 through December 31, 2025, Come Ready Foods has pledged a $200,000 donation to Susan G. Komen (regardless of sales).
Wacoal
Finding the perfect fit has never felt so good. From September through November 2025, Wacoal’s Fit for the Cure events make it easy to give back while shopping for bras you’ll love. For every woman who receives a fitting and purchases a regular-price Wacoal or b.tempt’d bra, Wacoal will donate $5 to Susan G. Komen.
If you prefer to shop from home (me), Wacoal’s innovative mybraFit™ digital tool runs all year long, offering expert-level sizing and style recommendations right from your phone. Complete your fit with mybraFit™, and Wacoal will donate another $5 to Komen.
Together with these promotions, Wacoal has pledged a guaranteed minimum donation of $125,000 in 2025 to support Susan G. Komen’s direct patient programs, like the free Breast Care Helpline and financial assistance for those in treatment.
This Breast Cancer Awareness Month, join in by shopping with these incredible brands, spreading awareness, and standing with the breast cancer community. Every purchase, big or small, helps!
The editors at SheFinds wrote this post on behalf of Susan G. Komen and received compensation as part of our agreement.
