Bras For 50% Off? Yes, Please! Victoria's Secret's Labor Day Sale Is Almost Here!

July 20, 2019 by Justine Schwartz
shefinds | Fashion

When you play word association with “Victoria’s Secret” and “Sale,” the first thing that comes to mind is “Semi Annual,” right? It’s the lingerie brand’s most iconic event—but despite popular belief, it’s not the ONLY time you can get their bestselling push-up bras, lace underwear, PINK leggings and more, for deep discounts.

Sale stalkers, aka the entire SheFinds editorial team, know that the best sales don’t only happen in June and December; you can access deep discounts on Victoria’s Secret bras many other times of the year, such as their 7 for $28.50 panty parties. You just have to be in the know! And that’s where we come in.

Victoria’s Secret’s most recent 7 for $28.50 panties sale may have just ended on 7/14/19 (they only last a few days!), but based off previous years we can predict that the store will be offering a similar promotion in just a few weeks for Labor Day!

READ MORE: Macy’s Is Having A Huge Blowout Sale For Labor Day—& These Are Our Most-Wanted Picks!

What Is It

Victoria’s Secret Labor Day Sale 2018

In 2018, they had one of their 7 for $28.50 panties sales.

Victoria’s Secret Labor Day Sale 2017

In 2017, they had one of their 7 for $28.50 panties sales, followed by a 50% off bra sale.

In 2016, they had a 50% off bra sale and their 7 for $27. (It used to be priced a dollar cheaper!)

Based off past years, we can predict that their will have a 7 for $28.50 panties sale and/or a 50% off bras sale on Labor Day 2019.

The 7 for $28.50 sales are significant because their underwear is typically 5 for $28. With the buy-7 sale you get 2 pairs for free. Who doesn’t want free underwear??

When Is It

Labor Day is Monday, September 2 this year. The 7 for $28.50 panty sales typically last around four days.

What To Buy:

The most comfortable sports bra EVER!

Our editors are obsessed with this bra! (Full review.)


Victoria’s Secret PINK Loungin’ Bra ($19.99)

Best Strapless

Ditto for this sexy push-up strapless bra--our editors love the cleavage it creates for small busts! (Full review.)


Victoria's Secret Strapless Push Up Bra ($29.99, down from $56.95)

No-Show Panties

VS's no-show panty technology is the best--you'll never have a VPL (visible panty line) ever again.


VICTORIA'S SECRET No Show High-waist Brief Panty ($10.50)

VICTORIA'S SECRET No Show Thong Panty ($10.50)

VICTORIA'S SECRET Seamless Bikini Panty ($10.50)


Victoria's Secret makes sexy lace underwear at an affordable price. Stock up!


THE LACIE Shine Dot Thong Panty ($10.50)

VICTORIA'S SECRET Stretch Cotton Lace-waist Cheeky Panty ($10.50)


Editorial Director

Justine Schwartz is a veteran women's lifestyle editor; she's written extensively about style & beauty tips, health advice and wedding planning for more than a decade. Her work has appeared in New York Magazine, Huffington Post and New York Weddings. Justine has been with SheFinds since 2010; you can reach her via email at [email protected]

From Our Partners

Learn more about RevenueStripe...

From Our Partners

Learn more about RevenueStripe...


Nordstrom Just Re-Stocked This Super Flattering $29 Top--Get Yours ASAP!

Yes, I know it's sweater weather and there are ...


Once And For All, These Are The Best Sports Bras For Runners, Yoga-Lovers And More

Love it or hate it, exercising is something we should ...