Fast food portion sizes just keep getting smaller and smaller. In fact, there’s a whole subreddit dedicated to the phenomenon known as “shrinkflation,” in which prices rise while portions shrink. McDonald’s is one of the most recent restaurants under fire in the community—this time for their breakfast burritos.
One customer posted a photo of a tiny-looking burrito (with their hand for scale) in r/shrinkflation, asking “Is this the new standard breakfast burrito size at McDonald’s?” The price? $3.29. The post’s author said that although the burrito cost them nothing this time (thanks to expiring McDonald’s points), they would never pay full price for what felt like a major downgrade. “Either way it’s pathetic and my last one,” they declared. Read more about what customers (and former customers) are saying below.
Is this the new standard breakfast burrito size at McDonald’s?
byu/snakeiiiiiis inshrinkflation
Shrinking Burritos at McDonald’s
The comment section was filled with shock and complaints. Many people recalled when burritos were larger, more filling, cheaper. One commenter said, “ANYONE remember when these things were $1 … it was nice when I could get this meal for $5 but it is now $10.39.”
Others were harsher: “There should be laws against this.”
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The original poster said they were unsure whether the tiny size was a mistake, leftover tortilla stock, or a new standard, but either way, this isn't what customers signed up for. "It was nice when I could get this meal for $5 but it is now $10.39 and I don't know why they call it 'extra' 'value' meal," they wrote. The poster also noted they’d stopped going to McDonald’s altogether, or would only ever get a Happy Meal for their child now.
"There should be laws against this," someone wrote.
The good news is that some people say their local McDonald’s still serves "normal" burritos. Regardless, the issue of "shrinkflation" seems to be widespread. People everywhere are comparing what fast food used to be with what it is now.
It seems like value is no longer on the menu.
