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Now that my daughter’s three, this is the first holiday season where she officially knows what’s up.
We’ve had lots of conversations about Santa Claus and wish lists. She told me that this year, the only gifts she wants under the tree are a dollhouse, a stuffed animal rabbit, and a live dog (LOL).
While I’m stressing about how we could possibly foster a puppy on short notice, her excitement is also a reminder of something far more meaningful: the greatest gift we can give our kids isn’t something we wrap and put under the tree. It’s quality time, hugs, and kisses. Those little moments of connection are the true magic of the season. And that’s exactly why I’m loving Momcozy’s Cozy Holiday campaign this year.
Real Embrace, Real Family Connection
As a mom myself, I’ve been a huge fan of Momcozy for years—not just for the products, but for what the brand stands for. Everything Momcozy creates is rooted in real mom insights, which explains why their innovations always feel so practical and comforting in the moments we need them most. Their signature “cozy tech” (think: quiet, efficient, and discreet breast pumps) is designed to make motherhood easier, calmer, and more supported.
So it feels fitting that this season, Momcozy is extending that same warmth beyond infancy and into the full family experience. They’ve partnered with BIG HUGS, an art IP devoted to emotional connection, to remind us that hugs are the coziest gift of all. Their shared belief of “Real Embrace, Real Family Connection” encourages parents and children to slow down, enjoy quality time together, and create lasting memories.
To bring this message to life, Momcozy is launching the #CozyHugsChallenge, a simple ritual that invites families to add more intentional hugs to their days. Whether it’s a morning squeeze before school, a bedtime snuggle, or a spontaneous hug in the living room, it’s all about choosing closeness in the middle of the holiday bustle.
The 14-Day Christmas Advent Calendar Bath Bomb Gift Set
At the heart of the collab is the Momcozy x BIG HUGS 14-Day Christmas Advent Calendar Bath Bomb Gift Set, a festive bath-bomb countdown calendar that delivers a “sensory hug” experience for little ones. The set includes 14 Christmas-exclusive bath bombs, each shaped in playful seasonal designs like trees, snowmen, and holiday friends. All the bath bombs are made with a gentle, low-soap base enriched with natural oils like vitamin E and jojoba seed oil—which is especially important in our household, since my daughter’s skin has reacted badly to certain bath products in the past.
Yes, the bath bombs are fun. But the calendar itself is more about creating a cozy nighttime ritual. Warm baths, shared scents, belly laughs, post-bath hugs… it all becomes a reliable rhythm of comfort and connection. And by pairing this Advent Calendar with the #CozyHugsChallenge, Momcozy gives families a sensory and emotionally meaningful way to build closeness every day leading up to Christmas.
Why Hugs Matter: The Science and Joy Behind the Squeeze
Hugs have always been part of my family’s bedtime routine. We transitioned my daughter into her big-girl bed about 6 months ago, and since she’s never been one to stay in bed, we focused on making nighttime feel extra safe and cozy. Hence hugs, and lots of them.
It turns out there’s real science behind why they wok. Studies show that hugging releases oxytocin, lowers stress hormones, and strengthens emotional bonds. In a season that can feel chaotic and filled with expectations, adding more hugs is a surprisingly grounding act.
Momcozy’s Cozy Holiday campaign takes that idea and elevates it into a holiday wellness ritual. When you combine warm baths, holiday scents, soft PJs, and bedtime cuddles, a hug turns into a moment of love and connection that your child will carry with them.
Make Hugs the Heart of Your Holiday
Momcozy’s campaign has genuinely made me rethink the holiday gift equation this year. Instead of focusing on what I can buy or wrap, it’s reminded me to give more of what matters most.
So I hope you join the #CozyHugsChallenge, unwrap joy with the Momcozy × BIG HUGS 14-Days of Cozy Christmas Gift Box, and if you can, visit the Cozy Hugging Spot to experience the magic in person.
Because, while your child might ask for a dollhouse, a stuffed rabbit, or even a dog, the gift they’ll remember most are the hugs you give.
Explore more about Momcozy’s Cozy Holiday campaign.
The editors at SheFinds wrote this post on behalf of Momcozy and received compensation as part of our agreement.
