SheFinds: Treat Yourself
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109 W. 27th St., 5A
New York, NY 10001
SheFinds Media (shefinds.com) aims to put the fun back into finding things. Whether you’re looking for the latest street style trend, wedding planning ideas, or a hilarious celebrity photo, we find it so you can enjoy it. It’s of the utmost importance to us that everything we share with our audience is relatable and approachable, even when it is a bit aspirational. We are a well funded, growing company backed by a progressive venture capital firm. Our management team is small but very experienced; it includes professionals who have worked at major companies like The Knot, Martha Stewart, Conde Nast, CBS, AOL, and Ask.com (IAC).
We take the stress out of the splurge. SHEfinds encourages readers to treat themselves. Our honest editorial coverage of new trends and daily deals makes us the destination for women at all life stages–from her first job to her wedding, first baby and beyond.
DISCOVERY: Our readers are on the hunt for the newest fashion and beauty products, the latest trends and collaborations and expert how-tos and tutorials.
TOP SALES FEED: As the go-to source for online sales and deals, our click-to-buy site takes the stress out of the splurge. It’s Cyber Monday every day on SHEfinds.
HONESTY: Our site is written by real women for real women. Honest editorial content reminds our readers that every woman deserves to treat herself.
EDITORIAL FLEXIBILITY: Editors are able to work with brands–without red tape–to execute custom programs.
Our motto is “Life Stage, Not Age.” Our audience is always engaged and socially active with passion at every vertical.
What are your editorial policies?
At SheFinds media, we only write good reviews about stuff we like. Our writers and editors find products through a bunch of different avenues: by browsing the web, walking around our favorite stores, attending press events, sorting through solicited and unsolicited product samples, actually buying stuff, and any other way we can.
Accepting free products:
We do accept samples from brands and PR firms—sometimes we ask for a specific product, and sometimes samples are entirely unsolicited. If we try and like the product, we’ll write about it, but we don’t guarantee coverage in exchange for products.
You’ll see sponsored content and sweepstakes on many areas of the site; this is the only way to guarantee coverage. All sponsored content is labeled as such. For details about sponsorship opportunities and pricing, email email@example.com for a rate card.
Many of the links to products we feature are affiliate and pay-per-click links; if a reader clicks through or clicks through and buys something, SheFinds shares in the revenue. We do not choose products based upon whether they are sold by a retailer in our affiliate/PPC network. Instead, our writers choose what products they want to feature independently, and editors add affiliate links later if the products are available at one of the retailers in our affiliate network. If the product is not available at an affiliate, we don’t make money from the link.
What is your revenue model?
SheFinds has a multi-stream revenue model, which includes commissions on sales, on-site advertising, newsletter advertising, and spokesperson agreements.