Beautycounter's New Brilliant Brow Gel Is All Kinds Of Amazing

May 2, 2019 by Jeanine Edwards
shefinds | beauty

I probably shouldn’t admit this, but every time I go to the nail salon the technician doing my nails always asks me if I also want my eyebrows waxed. Like, adamantly asks. One time, she even offered to do them for free.

I actually wish mu eyebrows were fuller and thicker, but yes, there are days when they can be a bit unruly. I haven’t plucked them in over ten years and I’ve actually never had them waxed or threaded. As such, they do require a bit of taming each morning.

I’d been using the same brow gel every day religiously for about two years when I decided to be a little adventurous and try Beautycounter’s new Brilliant Brow Gel. I wasn’t unhappy with my old one, but I am really drawn to Beautycounter’s mission of creating safer beauty products for all women. I also really like that this brow gel is made with natural, good-for-skin ingredients like cocoa seed butter, shea butter, coconut oil and jojoba oil.

I started using Beautycounter’s Brilliant Brow Gel earlier this week and I am hooked. I’ve used it every day since I first opened the tube. It’s really, really good. Not only does it do a great job of keeping my brows tamed and smoothed down all day long, but the wand delivers the perfect amount of product to fill in sparse spots so they look full and frame my face. I really love it and even though it’s more expensive than my old favorite, will definitely be re-upping when I run out.

Beautycounter’s Brilliant Brow Gel is currently available in four tinted shades, plus clear. Take a look at the options below:

Soft Black – Cool Soft Black ($24)

Invisible – Clear Finish ($24)

Light – Neutral Beige ($24)

Medium – Neutral Medium Brown ($24)

Dark – Neutral Deep Brown ($24)


SheFinds receives commissions for purchases made through the links in this post.


Vice President
Jeanine Edwards is a writer and editor covering fashion, beauty and shopping. She never misses a sale and is committed to good skincare. Prior to joining the SheFinds team, Jeanine worked at XO Group and InStyle. You can reach Jeanine at [email protected]

From Our Partners

Learn more about RevenueStripe...

From Our Partners

Learn more about RevenueStripe...


Here's How To Get 4 Creamy NYX Eyeshadow Sticks For Less Than $15

While I love that summer is synonymous with the whole ...


How To Recreate Lucy Hale's Red Carpet Makeup Look That's Under $60

This past weekend, actress and singer Lucy Hale co-hosted ...


This Lightweight Exfoliating Body Lotion Is A Total Game-Changer

Whenever anyone asks me what my favorite beauty brands are, ...


The New IT Cosmetics x Drybar Mascara Is The Collab You Didn't Even Know You Needed

For most beauty collaborations, you typically see an influencer or ...