Hailey Bieber has established herself as a pioneering beauty influencer, popularizing the ‘glazed donut’ nail and skin trend in 2022 prior to launching her beauty brand, Rhode. Currently, the model, 26, is spearheading the widespread adoption of strawberry girl makeup and latte makeup, while also showcasing a fresh red hair color that was inspired by the former.
Throughout the summer, Bieber has been teasing her fans on social media about her latest beauty product, ‘Strawberry Glaze,’ which has gained a devoted following. The product, created in collaboration with Krispy Kreme doughnuts, was officially released on August 28. As someone who always impresses with her fashion choices, Bieber marked the launch of her new and celebrated product by revealing a stunning new hair color that complements it perfectly.
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Hailey Bieber Rocks New Red Hair Color While Promoting New Rhode Strawberry-Inspired Products
During a recent outing in New York City, Bieber flaunted her new red locks which exhibited a distinctive auburn hue that was unlike any shade she had before.
What was particularly noteworthy about her hairstyle was the subtle hint of ginger undertones, which were further accentuated by her playful strawberry-shaped earrings.
One of our favorite recent outfits from Bieber's latest promotional event get-ups was her strapless red Ermanno Scervino dress from the autumn/winter 2023 collection, teamed with red Maison Ernest mules, strawberry earrings to really embrace the strawberry theme, and her 'B' necklace.
The stunner wore her newly dyed hair in a chic updo to let the strawberry earrings shine, while her makeup was rosy, glowy, and flawless as usual.
That same week, Bieber later rocked a white Marc Jacobs mini dress with ruched fabric with eye-catching crimson kicks from Manolo Blahnik and a matching scarlet Ferragamo top handle bag. She wore her hair down, parted to the side for effortless volume and styled straight.
As for her makeup, she gave herself a sun-kissed glow with rosy red blush and glossy pink lips to really prove that the 'strawberry girl look' (when it comes to makeup *and* hair) isn't going anywhere this fall!
