“You eat first with your eyes” is the popular saying, right? Well the same is true for your nose. How good (or gross) something smells definitely has the ability shape and shift your perception before you ever taste it.
Harnessing the simple, yet powerful sense of smell, Szent is changing the water game. Rather than adding fruit to water to make it more palatable like so many other brands, Szent got creative. Each bottle is fitted with a colorful ring around the mouth that’s infused with all-natural fruit oils to engage your sense of smell as you drink. As for the water itself, it’s just water. The fruit smell creates an experience that makes you feel like you’re indulging in something special, while your body is getting the plain ol’ H2O that’s good for it.
If this all sounds mystical and hippy dippy, rest assured it’s not. I’m a pretty down to earth gal, but I have to say drinking Szent water was a really nice experience. The scents are subtle, but they really do create a pleasant aroma as I get my eight cups in.
Szent currently comes in four flavors: mint, pineapple, passion fruit and tangerine. Head over to drinkszent.com to order a bottle–or ten!–for yourself.
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