YOOX's New Eco-Shop Helps Green Up The Fashionable Set

April 19, 2009 by SheFindsErin
shefinds |

Earth Day is right around the corner, and everyone's going (even more) green. Online fashion mecca YOOX made itself part of the green scene this week, launching YOOXYGEN, an eco-friendly initiative aimed at raising environmental awareness by putting green designers, artists, and organizations in the spotlight.

Click on through to the ECO-mmerce section to find shoes, jewelry, handbags, and clothes designed with the Earth in mind.

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These Momaboma bags ($158) are made out of everything from cheeky vintage mags to discarded homework and vinyl records.


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This wooden bracelet from Caboclo ($55) infuses nature into every outfit you pair it with. And each piece of the jewelry is handcrafted by natives of the Brazilian rainforests.


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Stella McCartney's clothes and accessories totally dominate YOOXYGEN's page. And why not? These sandals ($280) are designed using alternative materials like plastic, vinyl, and cork to ensure a completely cruelty-free line.

Check out our Eco-Shopping Guide for other ways to go fashionably green. 

 

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